HOW TO START A MOVEMENT
Derek Sivers
In 1998, Derek Sivers, a professional musician started selling his music over the internet. At the time no one else was selling music this way.
Sivers taught himself programming and created a website to sell his CDs online. Soon, his musician friends saw what a good idea this was and asked him to sell their CDs too. Sivers set up CD Baby, an online music store. Within ten years, CD Baby was the biggest seller of independent music.
Next, Sivers did something that surprised everyone. He sold CD Baby for $22 million, which he donated to charity for music education. Sivers has written about and presented the lessons he learned from starting, managing, and selling a business.
In this lesson, you are going to watch SIvers's TED Talk. Use the information above to answer the questions.
1. What was CD Baby?
2. What has Sivers written and presented about?
Derek Sivers
In 1998, Derek Sivers, a professional musician started selling his music over the internet. At the time no one else was selling music this way.
Sivers taught himself programming and created a website to sell his CDs online. Soon, his musician friends saw what a good idea this was and asked him to sell their CDs too. Sivers set up CD Baby, an online music store. Within ten years, CD Baby was the biggest seller of independent music.
Next, Sivers did something that surprised everyone. He sold CD Baby for $22 million, which he donated to charity for music education. Sivers has written about and presented the lessons he learned from starting, managing, and selling a business.
In this lesson, you are going to watch SIvers's TED Talk. Use the information above to answer the questions.
1. What was CD Baby?
2. What has Sivers written and presented about?
Project
A. Work with a partner. You are going to describe how movements are created.
1. With your partner, choose from the following movements:
2. Research the movement. Try to find answers to the following questions
3. Create a two-minute presentation. Include a timeline to show how this movement was created.
Explore More: How Leaders Inspire
A. Work with a partner. You are going to describe how movements are created.
1. With your partner, choose from the following movements:
- The rise of K-pop
- The rise of Android or iOS
- Organic food movement
- Slow food movement
- Animal rights movement
- Anti-nuclear movement
- Fair trade movement
- Anti-consumerism movement
2. Research the movement. Try to find answers to the following questions
- Did many people follow this movement at the very beginning?
- When did the movement start to become popular?
- Is this movement still popular today? Why or why not?
- Has the movement changed over time? If so, how?
3. Create a two-minute presentation. Include a timeline to show how this movement was created.
Explore More: How Leaders Inspire